Marketing Jobs at Ministry of Natural Resources and Tourism, The Tanzania Tourist Board (TTB) and Watu Credit in Tanzania

Deadline of this Job: 12 October 2022


JOB DETAILS:
Key competencies/ attributes
• Visionary,Strategic thinker,Scenario Analyst and Planner; (ii) Business Continuity Mindset;
• High level of integrity to sustain the institution’s credibility within the context of national, regional and international corporate governance principles, frameworks and practices;
• (Excellent interpersonal, communication, public relations, customer relationship and negotiation skills;
• High level of business acumen, commercial awareness and entrepreneurship skills;
• Capacity to analyse and interpret big data for advising management team;

• Excellent Risk Management skills;
• Ability to build marketing teams, foster team spirit, oversee and lead marketing teams and unify their effort in promotion and development of tourism industry;
• Excellent performance management skills

• Ability to create value proposition for domestic, regional and international tourism industry clients and stakeholders;
• Proven Service Marketing skills for promotion of the Tanzania tourism industry domestically, regionally and internationally;
• Knowledge of national, regional and international tourism industry marketing practices;
• Understanding of public policies, laws and regulations related to domestic, regional and international tourism industry;
• Ability to interpret marketing objectives for establishment of Tanzania Tourist Board, the country development agenda, economic policies and position the Board and Tanzania tourist attractions nationally, regionally and globally ;and
• Ability to innovate and create tourism industry solutions to niche, existing and emerging markets.

Job summary
• Develop and implement long term corporate business plan; undertake research studies for promotion and development of all aspects of the tourism industry in the Domestic, Regional, Foreign, Conventions, Conferencing and Events markets.

Duties and responsibilities
• Developing the board’s business and marketing strategy;
• Monitoring the performance of the Board’s marketing initiatives to see if

key performance indicators are being achieved;
• Developing marketing programs with quantifiable and objectives to measure results;
• Planning and overseeing the design and production of all promotional aids and materials for distribution locally and overseas;
• Deciding on the various means of distribution of promotional aids;
• Coordinating the participation in various promotional campaigns and trips, trade fares and educational tours;
• Overseeing the compilation and maintenance of up to date tourism database and preparing the quarterly and annual reports;
• Initiating and coordinating domestic tourism awareness campaigns; (ix) Coordinating market and product research;
• Monitoring and coordinating the relationship of tourism stakeholders both overseas and locally;
• Preparing and monitoring the overall marketing and business development budget;
• Keeping abreast with and maintaining the Board’s compliance with all public statutes, laws and policies related to intellectual property, copyright and trademarks;
• Establishing standards and practices for maintaining confidentiality related to all organization documents, data, policies and records;
• Analysing market trends, recommending changes to marketing business development strategies;
• Supervising staff under the marketing directorate;
• Developing marketing programs with quantifiable and objectives to measure results;
• Planning and overseeing the design and production of all promotional aids and materials for distributions locally and overseas;
• Deciding on the various means of distribution of production aids;
• Coordinating participation in various promotional campaigns and trips, trade fairs and educational tours;
• Initiating and coordinating domestic tourism awareness campaigns;
• (xxi) Monitoring and coordinating relationship with tourism stakeholders both overseas and locally;
• (xxii) Preparing and monitoring the overall marketing and business development budget; and
• (xxiii) Performing any other duties related to his/her field as assigned by the Director General.

Qualifications

• Master’s Degree in the following fields: Marketing, Business Administration, Hospitality,Tourism, Tourism and Hospitality Management, Commerce, International Business, Economics, Public Relations and Marketing from a recognized institution.

Languages

• Multilingual preferably Kiswahili and English. Knowledge of other languages such as French, Spanish, Arabic and Chinese will be an added advantage

Experience

• At least eight (8) years of experience of which three (3) years should be in a Managerial position in a reputable organisation.

Age limit
• Not more than fifty five (55) years

Terms of employment
• Contractual between Three (3) to five years renewable based on performance

Remuneration

• Negotiable

Application timeline
• Twenty-one (21) days from the date of the re – advertisement

Deadline of this Job: 12 October 2022

JOB DETAILS:
Key competencies/ attributes
• Visionary,Strategic thinker,Scenario Analyst and Planner; (ii) Business Continuity Mindset;
• High level of integrity to sustain the institution’s credibility within the context of national, regional and international corporate governance principles, frameworks and practices;
• (Excellent interpersonal, communication, public relations, customer relationship and negotiation skills;
• High level of business acumen, commercial awareness and entrepreneurship skills;
• Capacity to analyse and interpret big data for advising management team;

• Excellent Risk Management skills;
• Ability to build marketing teams, foster team spirit, oversee and lead marketing teams and unify their effort in promotion and development of tourism industry;
• Excellent performance management skills

• Ability to create value proposition for domestic, regional and international tourism industry clients and stakeholders;
• Proven Service Marketing skills for promotion of the Tanzania tourism industry domestically, regionally and internationally;
• Knowledge of national, regional and international tourism industry marketing practices;
• Understanding of public policies, laws and regulations related to domestic, regional and international tourism industry;
• Ability to interpret marketing objectives for establishment of Tanzania Tourist Board, the country development agenda, economic policies and position the Board and Tanzania tourist attractions nationally, regionally and globally ;and
• Ability to innovate and create tourism industry solutions to niche, existing and emerging markets.

Job summary
• Develop and implement long term corporate business plan; undertake research studies for promotion and development of all aspects of the tourism industry in the Domestic, Regional, Foreign, Conventions, Conferencing and Events markets.

Duties and responsibilities
• Developing the board’s business and marketing strategy;
• Monitoring the performance of the Board’s marketing initiatives to see if

key performance indicators are being achieved;
• Developing marketing programs with quantifiable and objectives to measure results;
• Planning and overseeing the design and production of all promotional aids and materials for distribution locally and overseas;
• Deciding on the various means of distribution of promotional aids;
• Coordinating the participation in various promotional campaigns and trips, trade fares and educational tours;
• Overseeing the compilation and maintenance of up to date tourism database and preparing the quarterly and annual reports;
• Initiating and coordinating domestic tourism awareness campaigns; (ix) Coordinating market and product research;
• Monitoring and coordinating the relationship of tourism stakeholders both overseas and locally;
• Preparing and monitoring the overall marketing and business development budget;
• Keeping abreast with and maintaining the Board’s compliance with all public statutes, laws and policies related to intellectual property, copyright and trademarks;
• Establishing standards and practices for maintaining confidentiality related to all organization documents, data, policies and records;
• Analysing market trends, recommending changes to marketing business development strategies;
• Supervising staff under the marketing directorate;
• Developing marketing programs with quantifiable and objectives to measure results;
• Planning and overseeing the design and production of all promotional aids and materials for distributions locally and overseas;
• Deciding on the various means of distribution of production aids;
• Coordinating participation in various promotional campaigns and trips, trade fairs and educational tours;
• Initiating and coordinating domestic tourism awareness campaigns;
• (xxi) Monitoring and coordinating relationship with tourism stakeholders both overseas and locally;
• (xxii) Preparing and monitoring the overall marketing and business development budget; and
• (xxiii) Performing any other duties related to his/her field as assigned by the Director General.

Qualifications

• Master’s Degree in the following fields: Marketing, Business Administration, Hospitality,Tourism, Tourism and Hospitality Management, Commerce, International Business, Economics, Public Relations and Marketing from a recognized institution.

Languages

• Multilingual preferably Kiswahili and English. Knowledge of other languages such as French, Spanish, Arabic and Chinese will be an added advantage

Experience

• At least eight (8) years of experience of which three (3) years should be in a Managerial position in a reputable organisation.

Age limit
• Not more than fifty five (55) years

Terms of employment
• Contractual between Three (3) to five years renewable based on performance

Remuneration

• Negotiable

Application timeline
• Twenty-one (21) days from the date of the re – advertisement



Deadline of this Job: 05 October 2022

JOB DETAILS:
Job Purpose
The function of a regional manager is to manage and promote the Watu brand and services by designing marketing strategies that will produce new business leads, as well as to manage marketing team leaders and analyze trends and ideas that will help the company grow across all touchpoints in the region.

Responsibilities and Duties
• Prepare and host boda-boda/chairmen meetings in the designated regions.
• He or she will lead and supervise senior marketing officers allocated to him or her across the region, as well as indirectly supervise field marketing officers assigned to the region.
• Conduct market research and implement market strategies to boost business growth to ensure business growth.
• Assist Branch Managers in cultivating excellent relationships with Watu Africa, Partners, Boda-boda leadership, and all regional dealers.
• Work with all field marketing officers to ensure that sales targets are met and that all KPIs are satisfied across all branches in the region.
• To simplify clients’ awareness of many critical policies within the organization, educate them on Watu policies and operations.
• Participating in marketing campaigns /roadshows organized by Watu and its partners across the region.
• Direct supervision of feedback collection, escalation and response.
• Conduct performance assessments and evaluations for marketing officers, senior marketing, and field operations officers.
• Partnering with external partners to ensure the economic well-being of the region
• Make regional departmental reports and present them.
• Carry out any other responsibilities assigned by management.
Key performance indicators
• Organize at least 10 boda-boda meetings in a month
• Ensure 75% staff productivity in the region covered
• Monitor the Delivery of a minimum of 20 sales conversions monthly (subject to discussion for both new and repo sales)
• Manage and respond to the feedback and escalation of issues raised and monitor feedback received from the complaints department as per timeline of the feedback received.
• Lead, coach, mentor and develop their team by having monthly 1-1s, mid-year appraisals, annual appraisals and giving and receiving feedback and ensure that a leadership relationship between Watu branches and the stage chairman is well maintained.
Regional Field Marketing Manager Job Vacancy at Watu Credit

Qualifications
Education level: Minimum of a Degree in a Business-related field.
Experience:
• Minimum 4 years of experience in Marketing, 1 year managing a Marketing Team.
• Experience in leveraging customer analytics and segmentation to drive business growth
• Demonstrated results in building brand equity
Technical skills: (Technical skills typically require the use of certain tools and the technologies required to use those tools.)
• Excellent computer skills Word, Excel, google suite
Behavioral skills: (Abilities that influence how a person interacts with others and responds to certain situations.)

People & Leadership Skills
• Must adhere to the company code of conduct
• Ability to translate brand and marketing strategy into simple and relatable initiatives for internal and external audiences.
• Embraces, leads and embeds change
• Must actively demonstrate the values of Watu
• Must lead, attend and participate in team meetings
• Motivates, coaches and develops others
• Clear Communication and active listening skills
• Strong Ethics and Standards.
• Strong organizational skills with problem solving attitude
• Ability to measure and analyze key performance indicators