Summary
Date Posted: Monday, June 08, 2020 , Base Salary: Not Disclosed

JOB DETAILS:
At Bongo Live, our most valuable resource is our people, the work environment is generally friendly, casual yet professional and quite diverse. We also have a culture of constant learning and we invest in developing our people. You’ll have regular feedback on your performance and monthly reviews. We set aside time to discuss your aspirations and career goals. You’ll have the opportunity to shape and grow with a fast-paced growing organization and build a rewarding long-term career. .

WHAT WILL YOU DO ON A DAILY BASIS:
• Work closely with team members to develop and deliver online and offline content such as emails, social media messages, whatsapp, blogs, ebooks and user guides with the marketing goal in mind (awareness, engagement, conversion).
• Incorporate blog and social media posts in both websites and social media platforms like Facebook or LinkedIn
• Update website content
• Identify customers’ needs and recommend new topics
• Promote content on social networks and monitor engagement (e.g. comments and shares)
• Conduct keyword research and use SEO guidelines to optimize content
• Create, Edit and proofread written pieces before publication
• Prepare well-structured content drafts using digital publishing platforms
• Research industry-related topics and target content to specific audiences focusing on latest trends
• Participate in planning and strategizing for inbound marketing campaign execution including content, content schedule, platforms and measurements
• Obtain customer testimonials and feedback.
• Ensure that benchmarks and goals for each campaign are reached

Job Skills: Not Specified

THIS POSITION IS FOR YOU IF:
• Have an eye for creating engaging content for a particular target audience.
• Are able to creatively and simply communicate and present technical aspects to an audience.
• You have excellent communication skills with an ability to prioritise and manage time
• Are able to work independently and proactively communicate internally and externally with respective stakeholders.
• Are a multi-tasker with the ability to wear many hats in a fast-paced environment. Personal qualities of integrity, credibility, and dedication to the Bongo Live mission.
• Ability to effectively collaborate with colleagues in various teams.
• Have experience creating and running lead generation and content marketing campaigns.
• Have experience creating web landing pages.
• Have experience with advertising via paid SEM and Social Channels.
• Have experience with SEO and aligning content to SEO strategy
• Have experience creating following on WhatsApp/LinkedIn/Facebook/Instagram.
• Ability to create and edit short/long form written content quickly in English and Swahili.
• A Bachelor’s degree or equivalent degree in the marketing field would be preferred, but not required. Your portfolio/projects/experience is as important, if not more, as academic qualifications.
BONUS POINTS:
• Have experience running automated digital and content marketing campaigns
• Basic graphic design or video editing experience; including tools such as Camtasia, Paint.NET &/or Photoshop.
• Have prior experience marketing technology services
• Hands-on experience with Content Management Systems (e.g. WordPress)

Job Education Requirements: Not Specified

Job Experience Requirements: Not Specified

Work Hours: 8

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