Summary
Date Posted: Friday, September 02, 2022 , Base Salary: Not Disclosed

JOB DETAILS:
Responsibilities
• Marketing Management
• Supervises any marketing staff
• Working on the development of
• Advertising strategies and campaigns to acquire, retain, and expand relationships with customers and identified target segments
• Collaborates with Executive Team to develop targeted marketing programs that assist in the achievement of branch and Officer goals.
• Executes targeted marketing campaigns, including development and coordination of direct mail, advertising (traditional and digital), branch signage, and website content. Tracks and reports results.
• Schedules local media buys with vendors, negotiating rates and/or contracts.
• Evaluates advertising proposals presented by vendors.
• Oversees and reviews social media strategies and assures compliance with Bank’s
• Social Media Policy and Procedures.

Public Relations
• Plans and organizes bank-sponsored events.
• Identifies community events and opportunities that maximize the Bank’s visibility and aligns with the Bank’s strategic objectives.
• Negotiates and maximizes the bank’s visibility at designated community events
• Monitors customer satisfaction and ongoing service quality.

Creative Design
• Assists with the coordination of employee meetings and development of materials
• Creates ad hoc bank ads and materials for meetings, sales call programs, and
events, as necessary.

Job Opportunty at HR World – Head of Marketing – Banking Industry

Qualifications;
• Bachelor’s degree in marketing or communication or any related field.
• Solid knowledge of website analytics tools (e.g., Google Analytics, Web Trends etc.)
• Experience in setting up and optimizing Google AdWords campaigns
• 8 years experience working in a banking sector

Work Hours: 8

Experience in Months: 96

Level of Education: Bachelor Degree

Job application procedure
Interested candidates may send their CV’s to recruitment@hrworld.co.tz before 6th September 2022

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