Summary
Date Posted: Tuesday, May 21 2024, Base Salary: Not Disclosed

JOB DETAILS:
Job Purpose:
Create NMB Digital customer base management strategy for NMB bank and delivery thereof through various customer value management activities and initiatives.

Main Responsibilities:
• Analyse customer data for insights to implement and execute a customer value management strategy to maximise customer lifetime value and the contribution of the customer base to overall services revenue.
• Lead the business transformation to embed CVM and data driven decision-making principles and culture across the organization.
• Support the implementation of all CVM campaigns e.g. upsell NMB customers to transact more, cross-sell NMB into the other services, inactivity and churn management campaigns, real time contextual trigger campaigns.
• Customer insight analysis
• End to end campaign management in terms of operations & execution
• Creation & execution of campaigns within the agreed timelines
• Collaborate with product owners and other stakeholders for gathering requirements and translating them into campaigns after doing a feasibility check and preparation of business requirement specification (BRS)
• Campaign configuration, User Acceptance Testing (UAT), business rules validation, prioritization, launch and post launch monitoring
• Collaborate closely with internal and external(vendors), support teams to ensure campaigns are running as expected as well as facilitating fixing any technical issues affecting ongoing campaigns within agreed SLAs
• Support the availability of data for reporting of CVM campaigns and initiatives performance
• Create/maintain all campaign related documentation (Briefs, Change logs, Business Cases, UAT documents, BRS)
• Maintain processes, templates, and other documents that support best practices
• Regular review of campaign platform, capabilities, integrations, and channels with technical/business steams to give recommendation on future enhancements and improvements to support business needs
• Implement and manage a holistic blueprint for campaign management & fulfilment by scoping out the datamart layer all the way to the fulfilment layer.
• Integrate output through campaign management, charging and fulfilment platforms, by translating CVM objectives to IT / Technical teams.

Knowledge and Skills:
• In-depth knowledge of bank alternative channels business, understanding of banked and unbanked customer base, market segments, pricing, products & services,
• Knowledge of government policies relating to banking, BOT regulations, -bank policies & procedures.
• Data Analytics
• SAP BI, Python, R, SQL.
• A proven self-starter with ability to work under high pressure environment.
• A results driven team player with a willingness and ability to work in a dynamic working environment.
• Problem-solving; Project management; Data analysis skills.
• Strong communication, presentations, and negotiation skills.

Qualifications and Experience:
• Bachelor’s Degree in Computer Science/Computer Engineering/Statistics/Economics/Finance/IT
• MBA or any Master’s degree in Business related field is an added advantage.
• 4 years working experience in similar environment
• Telecom Usage &Retention experience is Mandatory
• Data Analytics Knowledge (Languages)
– SQL language
– SAP analytics tools (especially SAP Webi)
– Strong knowledge on Microsoft Excel
– Python/R programming language will be of an added advantage



Work Hours: 8

Experience in Months: 48

Level of Education: Bachelor Degree

Job application procedure

Interested and qualified , click here to apply


All Jobs

QUICK ALERT SUBSCRIPTION